I’m John.
I’m a Product Designer & UX Researcher, with a specialisation in learning experience design. I build data-driven products & services, streamlining user journeys to create simple, clean, and effective solutions to user needs.
Project Showcase
E-Learning Product Design &
Market Research
Led e-Learning company design team to optimize learning user experience, build brand-aligned design system, and conduct qualitative & quantitative research on market and user base.
Healthcare Laboratory Software
UX | UI Design
Designed laboratory software and conducted usability testing for leading radiation protection company.
Built visual prototypes, modernizing UI Design and improving technician workflow efficiency.
EdTech Product Design
Designed EdTech productivity application, training productivity improving workflow habits.
Conducted mixed research methods with target audience, driving UX design to achieve a top 4% usability score and positive user reception.
Education Expert | EU Work
Conducted qualitative & quantitative research to empower curiosity, motivation, and learning.
Analyzed findings, identifying performance predictors and leading causes of student de-motivation.
Disseminated results through EU-funded Education Projects, holding workshops and sharing findings with lectors from across Europe.
Testimonials
“Ioan’s designs are well-organised and accessible. He’s provided invaluable assistance on both the professional, artistic, and human fronts of our development efforts.”
- Ruxandra Sapoi, Radiation Protection Expert
RODOS Laboratories
“Ioan has helped us establish a digital presence, understand our customers and build a website for our business. He’s friendly, responsive to feedback, and willing to go above and beyond to achieve our goals.”
- Oleksandr Zaichenko, Operations Manager
Sea Cats Villas
“Ioan is passionate and involved, able to rapidly shape a vision and learn from mistakes. He’s eager to act, able to interpret challenges and assess solutions correctly.”
- Florin Spataru, Digital Marketing Manager
Orange
Training & Certifications
Formally educated in the Netherlands and Germany, and coached by seasoned industry veterans, I actively pursue deeper understanding of the research & design process.
Member of the Interaction Design Foundation, I’ve completed courses in AI Design, UI Design, User Experience, Visual Design, and Design Thinking.
Design Skills
Graphic Design
Trained as a Graphic Designer for software UI & illustrations. I’ve designed various brand assets from calendars and invitation letters, to website design and mobile UI applications.
Instructional Design
I’m specialised in EdTech products and learning experience design. I’ve designed VR laboratory training software, covering standard safety protocols within modern laboratories.
Game Design
Deep-dived into game design practice and flow theory, researching the principles that generate immersive and effective user experiences.